National Mustard Day

National Mustard Day is a holiday dedicated to celebrating the condiment mustard. However, as of my knowledge cutoff in September 2021, there is no official National Mustard Day recognized on a national scale in the United States.

The National Mustard Museum, located in Middleton, Wisconsin, celebrates a “National Mustard Day” annually on the first Saturday in August. This event features various mustard-related activities, including tastings, games, and live music. However, it’s important to note that this celebration is organized by the museum and is not a nationally recognized holiday.

It’s worth mentioning that holidays can vary by country and change over time. Therefore, it’s possible that there may be new developments or local celebrations related to National Mustard Day since my knowledge cutoff. I recommend checking with updated sources or official websites to obtain the most accurate and current information about National Mustard Day.


Celebrating National Mustard Day can be a fun and engaging way for businesses, especially those in the food industry, to connect with customers and promote their products. Here are some ideas on how businesses can celebrate National Mustard Day:

1. Special Promotions: Offer discounts, promotions, or special deals on mustard-related products or dishes. This could include discounts on mustard jars, sandwiches, hot dogs, burgers, or other menu items that prominently feature mustard.

2. Mustard Tastings: Set up a tasting station where customers can sample different types of mustard. Feature a variety of flavors, such as Dijon, honey mustard, spicy mustard, or gourmet mustards. You can also pair the mustards with complementary foods like pretzels or cheese.

3. Menu Specials: Create special menu items specifically for National Mustard Day. Incorporate mustard as a key ingredient in unique and creative dishes. Promote these specials on your menu boards, website, and social media platforms.

4. Social Media Campaign: Launch a social media campaign leading up to National Mustard Day. Encourage customers to share their favorite mustard recipes, condiment pairings, or photos of them enjoying mustard at your establishment. Create hashtags specific to your business and the holiday, and offer prizes or discounts for participants.

5. Mustard Pairing Suggestions: Provide customers with mustard pairing suggestions for different food items. Create a “mustard pairing guide” that highlights the best mustard flavors to enhance specific dishes. Offer this guide as a handout or digitally on your website and social media channels.

6. Cooking Demonstrations: Host live cooking demonstrations featuring mustard-based recipes. Invite a chef or expert to showcase different ways to incorporate mustard into cooking. This can be done in-person at your establishment or through virtual platforms, such as live streams or video tutorials.

7. Collaborate with Local Mustard Producers: Partner with local mustard producers or artisanal food vendors to showcase their products. Organize tasting events or feature their mustards in your dishes to highlight local flavors and support small businesses.

8. Mustard Giveaways: Hold contests or giveaways where customers have a chance to win mustard-related prizes. This could include gift baskets with an assortment of mustards, branded mustard merchandise, or even a year’s supply of mustard.

9. Charity Initiatives: Consider tying your National Mustard Day celebrations to a charitable cause. Donate a portion of your sales from mustard-related products to a local food bank or charity organization. This can help build goodwill and create a positive impact in your community.

Remember to promote your National Mustard Day activities well in advance through your website, social media platforms, email newsletters, and in-store signage. Engage with your customers and encourage them to participate, share their experiences, and spread the word about your business and the holiday celebration.


If you’re looking for social media post ideas to celebrate National Mustard Day, here are ten suggestions:

1. Show off Your Mustard Collection: Share a photo or video highlighting your variety of mustards, showcasing the different flavors, brands, or unique packaging.

2. Mustard Recipe of the Day: Share a delicious recipe that incorporates mustard as a key ingredient. Provide step-by-step instructions or a video tutorial to inspire your followers to try it themselves.

3. Customer Mustard Favorites: Ask your customers to share their favorite mustard recipes or dishes and feature their submissions on your social media platforms. This not only engages your audience but also provides ideas for others to try.

4. Mustard Pairing Suggestions: Offer suggestions for mustard pairings with popular food items, such as hot dogs, burgers, pretzels, or cheese. Share mouth-watering images and descriptions to entice your followers to try these combinations.

5. Mustard Trivia or Fun Facts: Educate your followers about mustard by sharing interesting facts, trivia questions, or historical tidbits. Encourage engagement by asking them to guess the answers or share their own mustard knowledge.

6. Mustard Polls: Create a poll asking your followers to vote for their favorite type of mustard, such as Dijon, yellow, spicy, or honey mustard. Share the results and spark friendly discussions around the topic.

7. Mustard Memes or Jokes: Inject humor into your National Mustard Day posts by sharing mustard-related memes or jokes. Laughter is a great way to engage your audience and create a light-hearted atmosphere.

8. Mustard Giveaway: Run a contest or giveaway where participants have a chance to win a mustard-themed prize pack. Ask them to like, share, or comment on your post for entry, increasing engagement and reach.

9. Mustard History: Share the rich history of mustard, including its origins, cultural significance, and how it has evolved over time. Include compelling visuals or anecdotes to make the post informative and captivating.

10. Behind-the-Scenes Mustard Making: Take your followers behind the scenes and show the process of making mustard, whether it’s a glimpse into your own production or featuring a local mustard producer. This provides a unique perspective and generates interest in the craftsmanship behind the condiment.

Remember to use relevant hashtags like #NationalMustardDay, #MustardLovers, or #MustardObsessed to increase visibility and join the larger conversation surrounding the holiday.


Here are ten hashtags you can use to celebrate National Mustard Day:

1. #NationalMustardDay
2. #MustardDay
3. #MustardLove
4. #MustardObsession
5. #MustardFlavor
6. #MustardMania
7. #CelebrateMustard
8. #MustardLovers
9. #MustardAddict
10. #SpreadTheMustard

Using these hashtags in your social media posts will help your content be discovered by others who are also celebrating or interested in National Mustard Day.

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